William Shakespeare once wrote, “What’s in a name?” Well, for an apartment community, the answer is likely “park” by a mile.
You probably know that data don’t lie. Of the many thousands of listings on Apartment Guide, a handful of words appear over and over again in the property names. This led us to wonder which apartment names are the most popular and by what margin? Wonder no more, as the answers have been definitively determined, along with some other pretty cool info.
The top words in apartment names
“Park” and “village” are the most popular descriptions in apartment community names by a wide margin. The word “park” occurs in 5,315 names listed on Apartment Guide, with “village” a distant (but still admirable) second, at 4,763. Appropriately, in third place is “place,” with 3,160 mentions. “
Creek,” “manor” and “homes” round out the top five, with between 2,000 and 2,150 uses apiece. Not surprisingly, words like “colonial,” “avalon” and “meadow” are way down on the list.
Key data takeaways
No doubt you noticed apartment naming trends long ago all on your own. Here are a few fun factoids based on Apartment Guide listings:
- The average number of letters in a property name is 15.4
- The average number of words in a property name is 2.4
- Some 28,617 listings have “apartments” in the name. That makes up 29.3 percent of the total market.
How does your community compare to these numbers?
Unique apartment names
Not every apartment name features the words “park,” “creek,” “village” or “place” in it. Indeed, there are some pretty humorous exceptions to the standard out there. One example where a thesaurus was clearly used is The Confluence at Harvest Hills in Williston, ND. The word “hills” is used in place of the much more commonly used “ridge.” The word “confluence,” which means, “a coming together,” makes it sound extra fancy.
Photo source: The Confluence at Harvest Hills / ApartmentGuide.com
Another silly word that appears in 129 Apartment Guide listings is “whispering.” Apparently, all varieties of trees don’t just quietly grow, they actually whisper, too! From Whispering Oaks Apartments in Marietta, GA to Whispering Pines Apartments in San Diego, the word shows up all over the country in property names.
Tuscany is a picturesque region in central Italy. You know, the place best known for its culture, food and sexy accents. No doubt that the 86 properties that reference the area in their name want to channel the general vibe so often associated with Tuscany. Need a little bit of knock-off Italian in your life? Check out Tuscany Apartments in Santa Clara, CA, or Via Tuscany Apartments in Melbourne, FL.
An apartment by any other name
It doesn’t really matter what your apartment name is, as long as it’s clean, fits your budget and feels like home. Funny apartment names are really just a bonus!