Here’s the first thing you should know: Homie is a full-service real estate brokerage. That means we have agents who help our customers buy or sell their homes. We offer everything you need to make your real estate transaction successful.
You might be wondering, “How does that make Homie any different than a traditional agent?”
We hear that question a lot. To make it as clear as possible, let’s talk about what all agents must do.
All Agents
A real estate agent is licensed by the state in which they work. Every state has varying requirements for licensure. This gives them the ability to sell homes on behalf of homeowners, gives them access to the MLS, and gives them training on how to do paperwork and conduct real estate transactions.
When someone becomes an agent, they have to adhere to a code of ethics for the profession. These include doing what’s right by your client, being respectful to other agents and brokerages, and following standard practices during a transaction.
Consider yourself up to speed on the requirements and function of all agents! Now, onto what we at Homie call traditional agents. What do they do?
Traditional Agent
At Homie, we use the words traditional agent to describe an agent who doesn’t do business the Homie way. It doesn’t necessarily mean that an agent has to be in the game for any specific length of time.
Traditional listing agents utilize a variety of marketing devices to show off homes they’ve listed for sale. These usually include:
-Listing on the MLS
-Listing on the brokerage site (if the agent is associated with a brokerage)
-A yard sign
Some brokerages also utilize what are called pocket listings, where they market for sale homes to buyer’s agents within the brokerage. It gives buyers a first look at homes that the brokerage is listing.
Homie
A Homie is a friend. No, really. We are agents who have your best interest in mind like your closest friend does. We’re the friend who’s honest and trustworthy. We’d talk you out of getting bangs when you’re having a crisis. We’d hype with you before the big game. We’d even accept an invite to a Friendsgiving if you asked us.
These are a few other things that make us different from traditional agents.
Savings, Sweet Savings
From what we’ve heard from happy customers, savings are one of the biggest points of difference in a traditional vs. Homie agent comparison. After all, we aim to save home buyers and sellers thousands of dollars while providing unbeatable service.
Home buyers can keep up to 50% of our commission.*
Home sellers pay a low fee to list, market, and sell their home.
If that’s not the home buying or selling experience you expect in 2020 and beyond, then we suggest hopping in a Delorean and going back a few years.
Do Savings = Limited Service?
That’s just not the Homie way. Just because you want to save money doesn’t mean you deserve anything less than the best when it comes to service. Buyers and sellers both get the whole enchilada when it comes to working with Homie.
Buyers
-Local, dedicated agent to help you every step of the way to buying a home
-Homie app access to manage your experience
-Keep up to 50% of our commission*
Sellers
-Local, dedicated agent to market your home to its full potential
-Homie app access to manage your experience
-Low fee to have it all
Read more about what Homie’s agents do here.
Tech, Baby
Saving money is the future of real estate, and so is our app. Buyers and sellers can both benefit from using our mobile app on Android or iOS.
Buyers:
-Browse homes
-Request tours
-Manage offers
-Connect with your agent
Sellers:
-Manage your listing
-Set a tour schedule
-Connect with your agent
-Manage offers
Lead Generation
Homie prioritizes each and every customer. That means that a part of our lead generation is providing excellent service at a great price. We know that you’re likely to work with us again because you had a life changing experience, not because we sent you a fridge magnet.
We make every step of buying or selling low pressure and stress free. You don’t need to feel like you have to use us. We want you to see the benefits for yourself.
Remember when we talked about experience? This applies to Homies too. Our agents are experienced in a variety of real estate transactions. Because our agents don’t spend tons of time trying to convince people to buy or sell with them, they can focus on the leads that our great service generates! Homie agents will garner more experience under their belt within months of coming on board than other agents will in their entire career.
Marketing Gurus
You could say we know a thing or two about marketing. (Have you peeped our teal billboards on major highways?)
We market homes listed for sale with Homie with the goal of getting as many eyeballs on them as possible. Maximum visibility is our game, Homie’s the name. Here are a few ways our listings get exposure:
-Listing on the MLS
-Listing on major real estate websites
-Yard signs
-Social media posts
-Pocket listings
Now You Know the Difference
After seeing it all broken down, the differences between Homie and traditional agents are pretty clear. If you want to save thousands when buying or selling a home, choose Homie!
Read the first in the series: Homie vs. iBuyers
*Subject to terms and conditions outlined in the Buyer Broker Agreement.
Source: homie.com